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CASIO Releases New Smartphone Application that Instantly and Automatically Sends a Photo to the Person Being Photographed
 April 26, 2012

FOR IMMEDIATE RELEASE

CASIO RELEASES NEW SMARTPHONE APPLICATION THAT INSTANTLY AND AUTOMATICALLY SENDS A PHOTO TO THE PERSON BEING PHOTOGRAPHED

Group Photos Even More Fun with Free “Picapicamera” App for iPhone

TOKYO, April 26, 2012 — Casio Computer Co., Ltd., announced today the release of a new smartphone application, “Picapicamera.” Employing visible light communication technology, the application enables people being photographed to add a sticker or message digitally to a photo being taken on their friend’s smartphone, and then instantly receive a copy of the photo on their own phone. Casio provides the iPhone version of this application free of charge at the App Store maintained by Apple Inc.

Visible light communication technology sends digital signals using blinking light that the human eye can see. Picapicamera is the world’s first smartphone application to employ this technology. It uses one smartphone screen to send a blinking signal which is read by the camera on the other smartphone.

CASIO PicapiCamera CASIO PicapiCamera CASIO PicapiCamera
Top screen
Blinking data signals captured by the smartphone taking the picture
Photo with stickers and messages is saved instantly on everyone’s phone
Required OS
iOS 5.1 or higher

Main Features

Instantly adds digital messages to photos taken on a friend’s smartphone
Picapicamera-installed smartphones enable users to add a sticker or personal message of their choice to a photo taken on another smartphone. First, the person being photographed specifies a message on his/her smartphone, and the screen starts blinking. Then, when the photo is taken on the other smartphone, it detects the signal and applies the message automatically and instantly to the captured image. There are 30 different types of stickers to choose from, as well as a selection of 20 standard messages and the ability to write your own. For even more fun, several people with Picapicamera-installed smartphones can simultaneously apply unique messages to a group photo.

Copies automatically sent to everyone in the photo
When a photo is taken on a smartphone with Picapicamera communication activated, the photo with a sticker and/or message is automatically sent to the activated smartphone belonging to the person being photographed. In the case of a group photo, everyone instantly gets a copy of the photo. Smartphones with this app enable people to share photos instantly without using email addresses, text messages, or social media usernames.

Twitter
With the touch of a button, the photo can also be posted to a twitter account.

The “App Store” and “iPhone” are trademarks or registered trademarks of Apple Inc. in the US and other countries. “Twitter” is registered trademark of Twitter, Inc.

Customer Service Email:casioisc@casio.co.jp
Customer Service: http://www.casio-isc.com/en/
Official Twitter Account: @Picapicamera