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Casio's Electronic Cash Registers Receive Certification from Sterling Payment Technologies
 December 28, 2011

MEDIA INQUIRIES ONLY CONTACT:

Christine Azzolino/Tania Fonovic
Coyne PR
(973) 588-2000
cazzolino@coynepr.com
tfonovic@coynepr.com

Elizabeth Garcia/Sue Vander Schans
CASIO AMERICA, INC.
(973) 361-5400
egarcia@casio.com
svanderschans@casio.com

FOR IMMEDIATE RELEASE

CASIO’S ELECTRONIC CASH REGISTERS RECEIVE CERTIFICATION FROM STERLING PAYMENT TECHNOLOGIES

CashRegisterStore.com Opens Up New Distribution Channel for Casio’s Integrated POS Systems

DOVER, NJ, December 28, 2011 - Casio America, Inc. announced today that Sterling Payment Technologies, a full-service provider of electronic payment processing services, including credit, debit, fleet, gift card, electronic benefit transfer (EBT), and checks, has certified Casio’s TE-1500 and TK-1550 electronic cash registers. Additionally, the Casio registers will join an exclusive roster of POS systems sold at certified Casio resellers such as CashRegisterStore.com.

“Casio’s cash registers create an ideal payment platform for restaurant and retail merchants, allowing them to accept and process credit, debit and gift card transactions via either dial-up or IP communication using a fully PCI compliant system,” said Brian Beacom, director of New Product Development at Sterling Payment Technologies. ”By offering Casio’s cash registers, merchants have a proven and powerful integrated payment solution that eliminates the need for them to use a stand beside credit card terminals to process card payment transactions.”

Casio’s TE-1500 and TK-1550 are mid-range cash registers that feature a 3-line back-lit LCD display, metal cash drawer, high speed receipt and journal thermal printers, 30 or 72 key keyboard respectively with support for up to 2,000 PLUs. Coupled with Casio’s electronic cash registers and POS systems, PAX’s SP30 PIN Pad offers a magnetic card reader, an IP port for high speed processing and a dial backup port due to problems that may arise with a store’s internet connection. Additionally, the SP30 PIN Pad is outfitted with a large 128x64 pixel LCD with four lines of display and three function keys to facilitate quick and user friendly payment options.

Casio’s electronic cash registers will be sold via the vast Casio reseller network by companies such as CashRegisterStore.com, and well-positioned among targeted buyers.

”We strive to stay ahead of today’s changing market and take pride in providing our customers with the most current and innovative products available,” said Ken Kenniker, owner of CashRegisterStore.com. ”Casio’s cash registers offer low cost, complete and secure payment options and we are excited to present our customers with a solution that results in significant cost savings and reduced maintenance.”

Casio continues to strengthen its offerings for retailers and is dedicated to meeting the changing needs of the marketplace. ”The certification from Sterling validates our commitment to providing efficient and affordable technology for retailers,” said Larry Sampey, general manager of Casio’s System Products Division. ”We are also excited to partner with CashRegisterStore.com, as this will enable our payment solutions to reach more targeted buyers in the marketplace.”

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About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions, established in 1957. Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc titles and label printers, watches, cash registers and other consumer electronic products. Casio has strived to fulfill its corporate creed of ”creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.

About Sterling Payment Technologies
Sterling Payment Technologies is a leader in the electronic payments industry providing a complete range of payment processing products and services to merchants, including credit, debit, fleet, gift, rewards/loyalty, electronic benefit transfer (EBT), and check authorization and acceptance.  Sterling is known for providing exceptional service and support, while always bringing the latest technology and products to merchants nation wide.  We pride ourselves on offering some of the best products in the industry with competitive pricing, and combine them with our personalized, US based support to bring merchants unparalleled payment processing solutions. For additional information, please visit www.sterlingpayment.com.

About CashRegisterStore.com, Inc.
CashRegisterStore.com, Inc., founded in 1999, is one of the oldest Internet Resellers of Electronic Cash Registers. CashRegisterStore.com is world renowned, conducing sales in all five continents. Providing complete front end cash register systems for the small to medium size merchant, CashRegisterStore.com delivers complete cash control. With the integration of the latest Credit Card Payment Systems being interfaced with Electronic Cash Registers, CashRegisterStore.com has once again taken lead in providing fully integrated cash registers with the latest credit card hardware. “It’s our goal to provide ONLY the best hardware, software and support at a great price.“ Our motto is “The Buck Stops Here”, we will not sell anything that we can't support 100%. We offer the Best Hardware, Best Software, Best Support, and the Best Price. For additional information, please visit www.CashRegisterStore.com.