MEDIA INQUIRIES ONLY CONTACT:
Joyce Essig/Michael Scicolone
CASIO AMERICA, INC.
(973) 361-5400 ext. 4403
FOR IMMEDIATE RELEASE
CASIO’S PRIVIA PX-3 RECEIVES KEYBOARD MAGAZINE’S KEY BUY AWARD
Award-Winning Digital Piano Features Authentic Grand Piano Sound And Best-In-Class Technology
September 16, 2010 — Casio America, Inc. is proud to announce that the Privia PX-3 is the recipient of the Key Buy Award presented by Keyboard magazine. As one of the music industry’s most respected publications, Keyboard magazine features the most innovative musical instruments and music technology products. The Privia PX-3, recently reviewed in the October issue, received a Key Buy Award for its serious piano action, lightweight design and incomparable price point.
Key Buy Award winners are selected throughout the year by the editors of Keyboard magazine. New products are reviewed and those that meet the Keyboard magazine standards are placed in the Key Buy Award contenders’ bracket. The editors then work together to select the winners based on the following criteria:
- The product represents a genuine technological breakthrough
- At press time, it's the best product in its class
- It offers more bang-for-your-buck that's better than what anyone would expect
“We are extremely excited and privileged to win such a prestigious award from Keyboard magazine,” said Mike Martin, director of marketing, Electronic Musical Instruments Division for Casio America, Inc. “The PX-3 carries on the Privia tradition of unprecedented sound quality and performance features in a lightweight, portable instrument.”
Keyboard magazine calls the PX-3 “the most insane value out there in a stage piano.” The grand piano sounds in the PX-3 deliver an unprecedented level of realism and expression. Four dynamic levels of stereo piano samples are integrated with Casio's proprietary Linear Morphing System, for a grand piano sound with seamless transitions and a superior dynamic range. The PX-3 also features a new Ivory Touch, Tri-Sensor 88-note scaled hammer action keyboard, resulting in an authentic piano touch that captures every detail and nuance of the performance. The superior engineering of the PX-3 provides users with the weight, feel and resistance of a grand piano, without sacrificing the PX-3’s portability.
To complete the piano experience, the PX-3 features 128-note polyphony, enough power to handle the most demanding musical passages and the ability to layer sounds and use the damper pedal without worry about dropping notes.
The PX-3 is now available with an MSRP of $1,099.99. For more information and retail locations, visit www.PriviaPiano.com. To view the PX-3 review from Keyboard magazine, please visit www.KeyboardMag.com.
About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions, established in 1957. Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.