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Casio "G" Family Co-Sponsor The Go211 Live U.S. Open Of Surfing and Beach Festival
 July 18, 2008

MEDIA CONTACT:
Sarah Bronilla / Keita Williams
exposure Communications LLC
(212) 226-2530
sarahb@exposure.net / keita@exposure.net

Melissa Keklak
CASIO AMERICA, INC.
(973) 361-5400
mkeklak@casio.com

FOR IMMEDIATE RELEASE

 

CASIO “G” FAMILY CO-SPONSOR THE Go211 LIVE
U.S. OPEN OF SURFING AND BEACH FESTIVAL

Casio G-Shock and G’zOne, Official Timepiece & Mobile Phone Brands of
The U.S. Open of Surfing

DOVER, NJ, JULY 18, 2008 - Today, Casio G-Shock and G’zOne announced their second consecutive year of co-sponsorship of Go211 Live featuring the Honda U.S. Open of Surfing.  As the exclusive sponsors of the watch and cell phone categories, Casio is proud to be involved with the largest professional surfing competition and the only 6-star ASP event in North America. This year’s U.S. Open of Surfing will take place at the Huntington Beach Pier from July 18th to 27th, 2008.

“A perfect match for surfers and action sports athletes alike, Casio G-Shock and G’zOne both possess rugged and water resistant capabilities. By being a part of the U.S. Open, we are able to bring more awareness to the Casio G-Shock and G’zOne brands while supporting the ever-evolving surf community,” said Shigenori Itoh, Vice President of Casio America’s Timepiece Division. “We are pleased to be a part of the biggest surf competition in North America.” 

The U.S. Open of Surfing anchors, Go211 Live, the largest action sports, music and lifestyle festival in North America. Celebrating its 15th Anniversary, the heavily attended professional surfing competition draws over 400,000 spectators annually.

“Over the past 15 years, we have seen this event grow from a national surf contest into the world’s biggest surfing endeavor and action sports beach festival,” said James Leitz, Vice President of IMG. ”We are proud to welcome back Casio G-Shock and G’zOne, as these tough, relevant and useful brands embrace the lifestyle and service the needs of the surf community.”

Please visit us at the Casio booth located in the Festival Village.

About Casio G-Shock

Every Casio G-Shock timepiece is water and shock resistant, while advancing the fusion of function and fashion. Cutting edge technologies include: Tough Solar, Atomic Timekeeping, and composite-construction. For the fashion forward surfer, G-Shock offers the G-LIDE watches which feature tide and moon graphs and countdown timer. G-Shock will continue to break boundaries in technology, and out perform the elements in every way that matters.

A special limited edition G-Shock US Open of Surfing watch, Model # GLX5600-7US will be available for $110.   This model features shock resistance, 200M water resistance, tide graph, moon age and phase indicator, auto EL backlight with afterglow, and world time (48 cities) to name a few.   The watch will feature the US Open of Surfing logo and “2008 Huntington Beach California” on the band.  For product information, please visit www.gshock.com.

About CASIO G’zOne

The CASIO G’zOne (pronounced Jeez-Wun) cell phones have undergone rigorous U.S. military tests and are the ideal phone for outdoor sports enthusiasts as well as urban, active lifestyle. Rugged, tough and tested to handle the most extreme situations, designed to survive water, salt and sun the G’zOne is the toughest phone on the market. For product information, please visit www.casioGzOne.com.
 
GO211 Live Featuring the Honda US Open of Surfing Presented by O’Neill
Go211 Live is the largest action sports, music and lifestyle festival in North America. Comprised of professional surfing, BMX, skateboarding, freestyle motocross demos, live music & fashion - Go211 Live will thrill and excite thousands of spectators in Huntington Beach July 18 - 27. Catch all the updates and live webcast at: www.go211.com & www.usopenofsurfing.com

Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipments solutions, established in 1957.  Casio America markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products.  Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products.  For more information visit our website at www.casiousa.com

Casio Hitachi Mobile Communications Co., Ltd.
Casio Hitachi Mobile Communications Co., Ltd. was established on April 1, 2004 as a joint venture between Casio Computer Co., Ltd. and Hitachi, Ltd.  The company brings together the many highly competitive technological assets possessed by Casio and Hitachi to provide customers with highly innovative and reliable mobile phone products packed with cutting-edge technologies.  For more information visit our website at www.ch-mobile.com

 

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