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CASIO AMERICA, INC.
FOR IMMEDIATE RELEASE
CASIO ANNOUNCES EXTENDED FIVE YEAR WARRANTY
Warranty Positions Casio as the Leader in Lamp Free Projection Technology
DOVER, NJ December 19, 2011 — Leading the digital projection industry with innovative and cutting-edge technology, Casio America, Inc. continues to raise the bar by extending its LASER & LED HYBRID Light Source warranty from three to five years. The improved warranty is good for five years or 10,000 hours of reliable operation - eliminating the hassle of replacing traditional mercury lamps. Based on the cost of bulb replacement, during the warranty period, professionals could save nearly as much as the cost of a new projector.
Casio is the only company offering a warranty on a light source for up to 10,000 hours, which further positions its status as the preferred provider of digital projection technology. With the cost of a replacement lamp being approximately 30% of the cost of a projector, in addition to the man hours to change out the projector bulb and the down time that occurs while the projector is not in service, this warranty is expected to be the benchmark for the future. The warranty applies to the Signature, Short Throw and Pro series of projectors.
“Extending the warranty to five years further emphasizes Casio’s assurance in the reliability of our light source and demonstrates our commitment to next generation products by setting new standards,” said Matt Mustachio, general manager of Casio’s Business Projector Division. “The increased warranty also makes the projector’s total cost of ownership even more attractive as compared to lamp-based projectors. With a Casio projector you no longer have to worry about the cost of replacing lamp bulbs for up to five years.”
Casio’s LASER & LED HYBRID Light Source utilizes a hybrid combination of Laser and LED devices as well as a fluorescent element to generate high output red, green and blue light. A DLP® chip is used to form the image which is passed through the projection lens. This technology achieves an increase in color spectrum compared with a mercury lamp, while lowering the projector’s total cost of ownership and maximizing investment.
For additional information regarding Casio’s projectors, please visit casioprojector.com.
*DLP is a registered trademark of Texas Instruments of the United States.
About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to fulfill its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.