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Casio Expands Baby-G Whale Series of Watches at JCK
 June 4, 2004

Visit Casio at JCK Booth #32064

Contact: Roxanne Jurtschenko
Casio, Inc.
(973) 361-5400
pr@casiocom

For Immediate Release


CASIO EXPANDS BABY-G WHALE SERIES OF WATCHES AT JCK
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Four hot new colors make the Baby-G watch an appealing
fashion accessory for the spring and summer

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LAS VEGAS, Nev., June 4, 2004 – Casio, Inc., Dover, N.J., a leading manufacturer of consumer electronics, announced today at the JCK show, the expansion of the Baby-G Whale series of watches. G-Shock and Baby-G are two successful watch brands manufactured and marketed by Casio.

The new Baby-G Whale line additions come in 4 great new colors-yellow, blue, green and red-that are in line with spring and summer's hottest new colors. Watches today are still as much of a fashion statement as the shoes you wear; selecting the right watch is about more than just looks. "Your timepiece is a reflection of your lifestyle expressed in colors, textures, features and functions," said David Johnson, vice president of Casio's timepiece division.

"Not only will girls sport a watch that features the latest colors, but they will have a timepiece that performs all kinds of useful functions that will make their day easier," added Johnson. The new colors have all the great features that have become synonymous with G-Shock & Baby-G watches.

Shock Resistant
200 meter water resistant
World Time
1/100-second stopwatch
EL backlight
5 Day Counters
Alarm
20 page databank for storing information
Auto Calendar

The new Baby-G Whale models: BG169A-2BV, BG169A-3V, BG169A-4BV, BG169A-4CV, are currently available and will sell at the manufacturers suggested retail price of $79.00.

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Casio, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan. Casio, Inc., markets calculators, business organizers, handheld personal computers, keyboards, digital cameras, handheld color TVs, timepieces (Wrist Technology), cash registers and other consumer electronic products. Casio, the unexpected extra. For more information visit our web site at www.casio.com.

Casio is a registered trademark of Casio Computer Co., Ltd. "The unexpected extra" is a trademark of Casio, Inc.

Design and specifications are subject to change without notice.