G-Shock Unveils New G-Rescue Series

 November 6, 2008


Keita Williams / Sarah Bronilla
exposure Communications LLC
(212) 226-2530

Melissa Keklak
(973) 361-5400


Toughness and Technology inspired by Search and Rescue Missions

DOVER, NJ, NOVEMBER 11, 2008 - The new G-Rescue Gulfman (G9100R-4) captures G-Shock toughness in the vivid orange color associated with elite search and rescue missions. It is the perfect fusion of rugged features and specialized uses featuring water, shock and rust resistance, with an easily detected orange color to assist those who risk their lives for a living.

The titanium case back, and screw pins, that penetrate the band joints completely, are rust and corrosion resistant.  Special titanium alloy button shafts offer an additional level of rust and shock resistance. For superior comfort and durability, the deep waved band releases stress from the tight fit that can occur with a wet wrist.

“Casio G-Shock is proud to embrace a livelihood that requires a shock and water resistant timepiece with the G-Rescue Gulfman,” said Shigenori Itoh, Vice President of Casio’s Timepiece Division. “The eye-catching orange color is both a fashion statement, as well as, a safety precaution imperative to search and rescue professions.”

Additional features include Tide and Moon Graphs to track tidal movements, Moon age and phase data, 200M Water Resistant, World time and Dual Auto EL Backlight with Afterglow for enhanced visibility under low light conditions

The G-Rescue Gulfman (G9100R-4) is available nationwide and online for $130. For more information please visit www.gshock.com.

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Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions, established in 1957.  Casio America, Inc. markets calculators, keyboards, digital cameras, business projectors, disc title and label printers, watches, cash registers and other consumer electronic products.   Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products.  For more information, visit www.casiousa.com