Contact: Rachel Max/Jennifer Lilly
For Immediate Release
LOCAL SCHOOL RECEIVES THE GIFT OF MUSIC ON NATIONAL TV
Long Island School Receives New Music Room From The Tony Danza Show and Casio
Dover, N.J. September 15, 2005 – For years the students at Martin Luther King, Jr. Elementary School have been learning how to read music with the help of their music teacher, but have never been able to apply their knowledge on actual musical instruments. This school year, students at Martin Luther King, Jr. Elementary School received a huge surprise when they returned from summer break - the sound of music flowing through the halls of the school. The Tony Danza Show teamed up with Casio, Inc., makers of electronic keyboards, and the cast of TLC's While You Were Out to create a state-of-the-art music room for students from this Wyandanch, New York school in Long Island.
Music education is an important part of school curriculum. Studies show that children who take courses in music performance score higher on standardized tests, like the SATs, than their peers. On average, students with a music background score 57 points higher on verbal and 44 points higher on the math portion than students with no musical participation.
"The physical and mental benefits of music education truly impact a child's life and we're happy to be able to help share the joy of music with the students of Martin Luther King, Jr. Elementary School," said Michael Pepe, Casio Marketing Manager for Consumer Products. "We hope the keyboards we've provided help the students discover their own love of music."
Casio donated 30 of its popular CTK-700 keyboards. The CTK-700 is a full-size keyboard with 61 keys, sing-along function and on-screen icons. The keyboard includes a built-in three-step lesson to help users learn to play the correct notes. It also comes with a song bank of 100 songs, 100 rhythms and 100 tones ranging from piano, guitar, brass and percussion sounds. In addition to the keyboards, Casio provided 30 adapters, stands and a Privia PX-100 digital piano for the teacher. The PX-100 has the sound quality and hammer action key touch of a grand piano and can provide complete orchestral accompaniment on command.
The unveiling of Martin Luther King, Jr. Elementary School's new music room will take place on The Tony Danza Show on September 15, 2005. The show airs on ABC at 10 a.m.
Casio, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer electronics and business equipments solutions, established in 1957. Casio Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. For more information, visit www.casio.com.