PX-700 Combines Compact Nature of Privia Series with Traditional Cabinet Piano Functions

 January 9, 2006

Contact: Rachel Max
Coyne PR

Cheryl Balbach
Casio, Inc.


Casio Introduces New Digital Piano Worthy of a Standing Ovation

PX-700 Combines Compact Nature of Privia Series with Traditional Cabinet Piano Functions

JANUARY 5, 2006, LAS VEGAS, NV – Casio will be sure to strike a chord with even the most fickle virtuosos as it unveils its newest Privia Digital Piano at CES in Las Vegas today. The PX-700 blends the lightweight, compact nature of a Privia Digital Piano with the traditional components of a cabinet piano. This new addition to the Privia line is the first with an integrated stand and 3 pedal unit. The

PX-700 will hit the right key with anyone who is looking for a traditional piano look and will be on display at Casio's Booth # 9808.

The PX-700 falls into rhythm with the other digital pianos in the Privia series by providing the same polished grand piano sound. This newest addition turns up the tempo by incorporating revolving high-volume box-type speakers underneath the keyboard, which can be turned to face either the player or the audience. Extensive research into furniture making has allowed Casio to develop a stylish looking piano with a sliding key cover in the compact nature of the Privia series.

"The new PX-700 is a great addition to the Privia line. It not only mimics the sounds of a baby grand piano, but is a great blend of a traditional piano look, and the cutting edge of modern style," said Michael Pepe, Marketing Manager Electronic Musical Instruments for Casio. "This new digital piano builds upon Casio's reputation as an innovator and leader in electronic musical instruments and we're excited to offer consumers the latest addition to the pioneering Privia line."

The PX-700 comes with 11 tones, split/layer, digital effects, and 60 built-in tunes. The lesson function can be turned on or off to create a better teaching environment and also includes MIDI in/out, headphone jacks and powerful 8W stereo speakers.

Privia is the newest digital piano line from Casio, which has long been a leader in electronic musical instruments. Privia digital pianos offer a second-generation spring-less hammer system similar to those used in grand pianos, resulting in a sound practically identical to a baby grand piano.

Other digital pianos in the Privia line include the PX-110 and PX-310, which include string, pipe organs and other tones which can be layered in the keyboard notes . A, and also incorporate Casio's ZPI Tri-element sound source for true, rich grand piano sound. The PX-400 is a full ensemble piano with Auto-accompaniment and a host of other features.

For more information on the PX-700 or any other digital pianos in the Privia series please visit www.priviapiano.com.

Casio, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer electronics and business equipments solutions, established in 1957. Casio Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. For more information, visit www.casio.com .

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