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Spice Up Fall Fashion With New Colors From Casio's DW6900CS Classic Collection
 August 13, 2008

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Melissa Keklak
CASIO AMERICA, INC.
(973) 361-5400
mkeklak@casio.com

FOR IMMEDIATE RELEASE

SPICE UP FALL FASHION WITH NEW COLORS FROM
CASIO’S DW6900CS CLASSIC COLLECTION
Available in Three Eye-Catching Colors

DOVER, NJ, AUGUST 13, 2008 — Casio America, Inc. introduces a new model from its shock and water resistant G-Shock line, the DW6900CS. Vibrant electric colors and smooth glossy finish add a new school twist to the old school classic G-Shock DW6900.

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Available in three trendy color combinations, stealth black with neon green face and accents (DW6900CS-1), hot pink with silver face and black accents (DW6900CS-4), and the attention grabbing white with teal face and electric blue accents (DW6900CS-7). These new DW6900CS remain rooted in G-Shock toughness and technology.

“For 25 years, G-Shock has been a leader in technology and cutting-edge fashion for timepieces,” said Shigenori Itoh, Vice President of Casio’s Timepiece Division. “With the release of the DW6900CS, we are offering modern and vibrant colors for the fashion forward consumer.”

Other features of the DW6900CS include shock resistance, 200M water resistance, EL backlight with afterglow, multi-function alarm, 1/100 second stopwatch, countdown timer, flash alert and 12/24 hour formats.

The DW6900CS-1, DW6900CS-4, and DW6900CS-7 are available nationwide and online for $89. For more information please visit www.gshock.com.

Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipments solutions, established in 1957. Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information visit our website at www.casiousa.com.

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