FOR IMMEDIATE RELEASE:
CASIO NAMED AS CES 2018 INNOVATION AWARDS HONOREE
Casio PRO TREK Smart Outdoor Watch Recognized in the Wearables Category
DOVER, NJ, November 17, 2017 - Casio America, Inc. Inc. today announced that it has been named a CES 2018 Innovation Awards Honoree for its PRO TREK Smart Outdoor Watch (WSD-F20) in the Wearables Category. Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, independent engineers and members of the trade media to honor outstanding design and engineering in cutting edge consumer electronics products across 28 product categories.
Powered by Android Wear 2.0, Android Wear 2.0, Casio’s WSD-F20 smartwatch is custom-built for outdoor enthusiasts. It features energy-efficient GPS functionality and the ability to display full-color maps, even when offline. Built-in sensors to measure altitude, atmospheric pressure and direction allows users to navigate their way through any adventure, and a range of apps for hiking, fishing, skiing, swimming, and more provide added custom functionality.
The WSD-F20 is designed with a soft urethane band, button guards, a protective bezel, and side buttons of varying sizes, offering enhanced operability and toughness. It is also water resistant up to 50 meters and includes a number of different watch faces that users can choose from based on the information that is most important their activity.
“We are honored to be a CES 2018 Innovation Award Honoree for our WSD-F20 smartwatch,” said David Johnson, Vice President of Casio America, Inc.’s Timepiece Division. “We strive to bring durability, functionality and feature-rich design to consumers with our PRO TREK line of timepieces. When you add in Android Wear 2.0 capabilities, and all the smart innovation from our team, it takes this watch to new heights.”
The prestigious CES Innovation Awards are sponsored by the Consumer Technology Association (CTA)™, the owner and producer of CES 2018, the global gathering place for all who thrive on the business of consumer technologies, and have been recognizing achievements in product design and engineering since 1976.
Casio’s WSD-F20 will be displayed at CES 2018, which runs January 9-12, 2018, in Las Vegas, Nevada. Products chosen as CES Innovation Honorees reflect innovative design and engineering in some of the most cutting edge tech products and services coming to market.
The Casio PRO TREK Smart Outdoor Watch is available now. For additional information please visit http://wsd.casio.com/us/en/
*Android Wear is a trademark of Google Inc.
About PRO TREK Smart
Casio’s PRO TREK Smart line of watches is geared for outdoor enthusiasts. Powered by Android Wear 2.0, these timepieces are equipped with a variety of features ideal for outdoor adventures including GPS, Location Memory, Moment Setter, and more. These timepieces also boast Casio’s Triple Sensor technology, in addition to a dual-layer LCD and water resistance. Casio’s PRO TREK Smart line offers rugged, stylish and versatile timepieces with features that enhance any outdoor experience. For additional information on Casio’s PRO TREK Smart line of timepieces, please visit: http://wsd.casio.com/us/en/ .
About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.