FOR IMMEDIATE RELEASE:
GEAR UP FOR THE GREAT OUTDOORS WITH CASIO PRO TREK WATCHES
PRO TREK PRG300 Transforms for Summer with New Orange and Grey Color Options
Dover, NJ, May 25, 2016 - Just in time for June and the start of Great Outdoors Month, Casio America, Inc. is excited to launch two new color ways for its PRO TREK PRG300 timepiece. Now available in orange and grey, the PRG300-4 and PRG300-8 are ideal for a wide range of outdoor adventures from hiking and biking, to camping and kayaking.
“With summer on the horizon and Great Outdoors Month beginning in June, there is no better time to get outside to camp, fish, rock climb and more,” said David Johnson, vice president of Casio’s Timepiece Division. “Having a triple sensor watch on your wrist while out navigating mountain peaks or angling at your local riverbed is useful because it will analyze your surroundings and aid in keeping track of where you are, as well as provide the current and upcoming weather while on your journey. The new models offer outdoor enthusiasts versatility in stylish, vibrant colors, while providing a feature-set built to experience life’s most exciting adventures.”
The PRO TREK PRG300-4 and PRG300-8 offer Casio’s Triple Sensor Version 3 Technology, which provides outdoor enthusiasts with fast, precise data readings to help navigate through any adventure. The timepieces include a direction sensor for compass readings, pressure sensor for altimeter/barometer readings and a thermo sensor for temperature readings, enabling the user to effortlessly monitor all the needed information on outdoor conditions. Furthermore, with Casio’s Tough Solar Power technology, users can charge the timepiece in low or fluorescent light, eliminating the need for continuous battery replacement. It will also power down when not exposed to light for a certain period of time, thus conserving energy.
In addition, the PRG300 also boasts water resistance up to 100 meters, sunrise and sunset data, world time (31 Time Zones / 48 cities + UTC), a full auto LED Super Illuminator light with afterglow, four Daily Alarms and 1 Snooze Alarm, 1/10-second stopwatch, countdown timer, power saving function, and more.
The PRO TREK PRG300-4 and PRG300-8 will be available this June for a MSRP of $250 at select jewelers and retailers nationwide. For additional information on Casio’s PRO TREK series of timepieces, please visit www.ProTrek.Casio.com.
About PRO TREK
PRO TREK is a line of men’s watches designed and engineered to make them essential pieces of outdoor gear including Tough Solar Power, Triple Sensor Technology (i.e. altimeter/barometer, digital compass and thermometer), low temperature and water resistance, daily alarms, a stopwatch, and more. Whether individuals enjoy hiking, camping, mountain biking or hunting, Casio’s PRO TREK collection offers rugged, stylish and versatile timepieces for men with features that enhance any outdoor experience. For additional information on Casio’s PRO TREK line of timepieces, please visit www.ProTrek.Casio.com.
About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.