New Year, New Resolutions, And New Consumer Products From Casio America, Inc

FOR IMMEDIATE RELEASE:

NEW YEAR, NEW RESOLUTIONS, AND NEW CONSUMER PRODUCTS FROM CASIO AMERICA, INC.
Casio’s LK-260 Keyboard, CLASSWIZ Calculator and STLS-110 Runner’s Watch
Are Ideal Tools to Assist with Consumers’ 2016 Goals

Dover, NJ, December 30, 2015 As 2015 comes to an end, consumers are beginning to look ahead to the new year, and more specifically they are thinking about their New Year’s resolutions. According to the University of Scranton Journal of Clinical Psychology [1], tis’ the season for learning how to save money and budget efficiently, creating new fitness regimens and learning to play an instrument. The study shows that these goals were ranked as part of the top ten New Year’s resolutions and with Casio America, Inc. ’s new and innovative products, consumers are sure to accomplish these for this upcoming year as well.

“At Casio, we take the time to develop products that are not only technologically advanced, but enhance how consumers live their life,” said Shigenori Itoh, CEO of Casio America, Inc. “We acknowledge that the new year is a time for new resolutions and we hope that our key products such as the CLASSWIZ calculator , LK-260 keyboard , and STLS-110 timepiece provide our customers with all of the features they are looking for to help achieve their goals in 2016.”

CLASSWIZ fx-991EX Calculator
A new year means a fresh start for financial planning and Casio’s CLASSWIZ fx-991EX offers great features to help consumers keep track of costs in an easy-to-use format. The CLASSWIZ fx-991EX enables users to create spreadsheets - typically a function reserved for graphing calculators - of up to five columns and 45 rows for a maximum of 170 data items on its high-resolution LCD screen, which means all monthly expenses can be accounted for in one place. This model features a high-resolution screen and intuitive icon-based display for quick and easy access to key functions, plus a convenient list display function that allows results to be stored in the calculator’s memory. Available for an affordable price of $19.99 and boasting 552 functions in all, the fx-991EX is ideal for consumers who really want to start saving in the New Year.

fx-991EX Calculator

STLS-110H Runner’s Watch
Whether you want to walk more, train for a 5k, or take on a marathon, the STLS-110H is the perfect workout companion to get started. With various features including solar power technology and a stopwatch with 120-lap memory, accessible through a large and convenient front button, it is an ideal tool for achieving fitness goals in 2016. This budget-friendly timepiece also uses Casio’s unique Tough Solar Power technology, which eliminates the need for battery replacement. After a full-charge, the timepiece has a battery life of approximately thirteen months without further exposure to light. It will even charge in low or fluorescent light. Other key features include four daily alarms to ensure runners are always ready for their workout sessions or to split up their meals throughout the day, dual countdown timers for interval training, a 1/100 second stopwatch with 120-lap memory to monitor lap/split times for sprints and long distance runs, 48-city world time, LED backlight with afterglow, and water resistance up to 100 meters.

STLS110H-1A Mens Watch

LK-260 Keyboard
The LK-260 is part of Casio’s Sound EFX sampling keyboard line which is designed to make learning to play the piano fun and entertaining. This instructional keyboard is equipped with a built-in microphone for recording sounds and integrating them into songs and Casio’s Step-Up Lesson System, which enables beginners to learn 152 built-in songs phase-by-phase at their own individual pace. With the LCD display, users can learn both music notation and correct hand positioning, while Casio’s innovative lesson system evaluates performance so they can track their own progress. In addition, the LK-260 offers assistance with the help of a lighted 61-Key Piano Style Touch-Response keyboard. The keyboard is priced at $259.99, which provides music lovers an affordable option with tons of features.

LK-260 Piano

For additional information on Casio’s full product portfolio, please visit www.casio.com.

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to fulfill its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.

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[1] Statistic Brain Research Institute, (2015, January 26). “New Years Resolutions Statistics.” Source: University of Scranton Journal of Clinical Psychology