FOR IMMEDIATE RELEASE:
CASIO G-SHOCK PARTNERS WITH SUPRA ON SECOND COLLABORATION RELEASE
Leaders in street wear and technology team up for August 2015 delivery
DOVER, NEW JERSEY, July 15, 2015 – In commemoration of their second collaborative launch, esteemed watchmakers Casio G-SHOCK and leading street wear brand SUPRA design two custom timepieces and two high top silhouette sneakers for the SUPRA x G-SHOCK and SUPRA x G-SHOCK S Series line respectively. The partnership emphasizes on the innovative technical features, functionality and stylish components available in both G-SHOCK and SUPRA products.
The limited edition G-SHOCK x SUPRA timepiece includes a 360 polka dot patterned design on a matte black bezel standard with Shock Resistance, 200M Water Resistance, 1/100th Sec Stopwatch, 12/24 Formats, Mute Option and World Time. Added features to the GDX6900SP-1 model are a Multi-Home Time 4 option and Auto LED Super Illuminator and10 - year battery all wrapped up in a formidable 53.9mm case size.
The inspiration for the black G-SHOCK x SUPRA sneaker stems from professional skateboarder Stevie Williams’ signature Estaban SUPRA model. The sneaker constructed from a combination of black leather with tonal polka dots, silver metallic leather, and black canvas offers exceptional comfort courtesy of an amply padded interior of black mesh and a white midsole constructed from lightweight SUPRAFOAM. To maintain the fast-paced athletic lifestyle, traction and added impact protection is ensured by a white rubber outsole and translucent heel pod.
Parallel to the GDX6900SP-1 for men is the GMDS6900SP-7 G-SHOCK x SUPRA timepiece for women – released through the G-SHOCK S Series line. The white timepiece includes a 360 polka dot patterned design, 200M water resistance, shock resistance, 2 Multi Alarm + 1SNZ and World Time (29TZ/48 Cities and 12/24 Hr Formats). The model further features a 24 Hr Countdown timer, mute function, 1/100th Sec 24Hr stopwatch, and EL backlight with bright flash alert.
The women’s Cuttler G-SHOCK x SUPRA sneaker - outfitted in a composition of white leather and canvas - is designed with Tonal polka dots adorning the upper area of the sneaker while metallic gold zippers provides easy access to the shoe’s white padded mesh interior. The base of the shoe is comprised of a white vulcanized sole with tonal foxing and pinstripes – ideal for a comfortably but stylish finish.
The G-SHOCK x SUPRA timepiece - G-SHOCK GDX6900SP-1 and the G-SHOCK S Series GMDS6900SP-7 - will retail for $160 USD and will be available in August 2015 at the G-SHOCK NYC SoHo store, www.gshock.com, Zumiez, select Macy’s and fashion boutiques.
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About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.
SUPRA is a global skate lifestyle brand founded in Southern California in 2006. Inspired by passion and born from skate, SUPRA is a footwear innovator fusing fashion, music, art, and street lifestyle to classic footwear silhouettes in an innovative way. Today, SUPRA operates flagship stores in Santa Monica, New York City, Mexico City, Paris, and Tokyo and distributes to over 60 countries worldwide through an exclusive network of retail shops and high-end boutiques. SUPRA is owned by KSGB, also known as K-Swiss Inc., a division of E.Land Group, a privately held Korean company.