Casio G-SHOCK Showcases Metallic Dial Color Add Series

FOR IMMEDIATE RELEASE:

G-SHOCK Metallic Dial Series

CASIO G-SHOCK SHOWCASES METALLIC DIAL COLOR ADD SERIES
G-SHOCK Metallic Dial Color Add Offers Unique Style & Function

Dover, NJ, April 19, 2016 - Casio America, Inc. releases the new color additions to the metallic dial series, a three-piece analog/digital watch collection that offers a bold look in variations of black accented with silver, gold and rose gold.

The super-tough G-SHOCK series comes with a large rotary crown switch for intuitive operation. All three timepieces are designed to create a stylish, resilient fashion accessory. The black GA400GB-1A has silver accents, the GA400GB-1A9 is accented in gold, and the GA400GB-1A4 features rose gold accents. The accents offer a splash of jeweltones to the case, band, and face, for a traditional design in a non-traditional watch.

The Metallic Dial Series offers the very best in timepiece technology & durability. All three models include shock resistance, 200M Water Resistance, Magnetic Resistance, Auto LED, World Time (31 Time Zones/ 48 Cities + UTC). 4 Daily Alarms and 1 Snooze Alarm, 1/100th Sec. Stopwatch (24Hr), Countdown Timer (60 Min), 12/24 Hr Formats, Mute Function, and a case size of 51.9mm.

The GA400GB-1A, GA400GB-1A9 and the GA400GB-1A4 are $150 and available now at gshock.com, G-SHOCK NYC Soho store, select Macy’s and fashion boutiques.

About G-SHOCK
CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up”.In 2013, G-SHOCK celebrated their 30th anniversary.For more information, visit www.GSHOCK.com

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.