G-SHOCK Announces 35th Anniversary Celebration Featuring Exclusive Press Conference and Live Performance by A$AP MOB

FOR IMMEDIATE RELEASE:

G-SHOCK ANNOUNCES 35TH ANNIVERSARY CELEBRATION FEATURING EXCLUSIVE PRESS CONFERENCE AND LIVE PERFORMANCE BY A$AP MOB
Brand to Commemorate Milestone Anniversary With New Announcements, Advanced Product Previews, and More

DOVER, NJ, NOVEMBER 8, 2017 -On Thursday, November 9, Casio G-SHOCK kicks off a yearlong 35th anniversary celebration with an exclusive press conference and product exhibition, followed by live performances at The Theatre at Madison Square Garden by DJ Virgil Abloh and members of A$AP Mob, including A$AP Ferg, A$AP Ant, Cozy Boys, A$AP Nast and A$AP Twelvyy.

The highly anticipated event will begin with a press conference featuring Casio President, Mr. Kazuhiro Kashio; and Founding Father of G-SHOCK, Mr. Kikuo Ibe, appearances by other key executives from Casio’s headquarters in Japan, including Senior Executive Managing Officer, Mr. Shigenori Itoh. Guests will also have the opportunity to hear from Vice President of Casio’s Timepiece Division, Mr. David Johnson.

Throughout the conference, guests will preview new, and in some cases never-before-seen G-SHOCK product across various lines such as MR-G, MT-G, Master of G, and S Series and hear from G-SHOCK’s top executives on the brand’s iconic legacy, as well as its exciting future. The press conference will also feature special guest appearances by G-SHOCK collaborators - renowned artist, Eric Haze – who also designed G-SHOCK’s 35th anniversary logo – and founder of top European fashion brand Pigalle, Stéphane Ashpool.

To close out the night’s celebrations, a dynamic live performance, expected to be attended by notable influencers and celebrities, will take place featuring DJ and founder of streetwear brand Off-White, Virgil Abloh as well as rapper A$AP Ferg and other A$AP Mob members, including A$AP Ant, Cozy Boys, A$AP Nast and A$AP Twelvyy.

Learn more about G-SHOCK watches.

Learn more about Casio America, Inc and its products.