G-SHOCK teamed up with Anheuser Busch’s iconic brand, Budweiser, to create an all-new, limited-edition DW5600 timepiece. The DW5600BUD20, which was inspired by and honors the heritage of the two legendary brands, offers a bright red band and white case as well as Budweiser’s logo at the top of the digital display.
The new DW5600 model arrives in G-SHOCK’s classic square shaped case with custom detailing that nods to both brands. Anheuser Busch’s iconic Eagle emblem is engraved on the watch’s case back and buckle and its logo is printed in white across the red band. The EL Backlight features Budweiser’s iconic bowtie logo. To top off the inaugural partnership, the watch’s collectable packaging has been designed to honor Budweiser’s notable label and comes in a custom replica 25 ounce tall can, as well as a custom box that emulates a case of Budweiser beer.
This product is intended for purchase by persons of legal alcohol purchase and drinking age.
Expected to release today, 5/27 at 11AM