California Consumer Privacy Act (CCPA) Frequently Asked Questions

Q1. What is the California Consumer Privacy Act (CCPA)?
The California Consumer Privacy Act is a California law that provides California residents with certain rights concerning businesses' collection and use of their personal information.

Q2. What is personal information?
The California Consumer Privacy Act defines personal information as any information that identifies, relates to, or can reasonably be linked to a particular consumer, household, or device. It includes, but is not limited to, information like your legal name, telephone number, address, email address, and debit or credit card number.

Q3. Why does Casio have my personal information?
We collect consumers' personal information for a number of reasons including to register your Casio product, process your orders, fulfill your requests for information, to communicate with you about past orders, to develop and refine Casio products, to market Casio's products to you, and to update you about our current product and service offerings.

Q4. What rights do I have?
If you are a California resident, you have a few different rights concerning your personal information:

  1. You have the right to request information about what personal information Casio collected about you and how Casio used it over the past 12 months.
  2. You have the right to ask Casio to delete personal information it has collected about you. This right is subject to certain exceptions.
  3. You have the right to not be discriminated against if you exercise your rights under the California Consumer Privacy Act.
  4. If a business sells consumers' personal information, then you have the right to opt out of the sale of your personal information. Casio does not sell your information so there is no need for you to opt out.

Right to Request Information
Q5. What is the right to request information?
The right to request information means that a California resident can request us to disclose the following:

  1. The categories of personal information Casio collected about that person during the past 12 months;
  2. The categories of sources from which the personal information was collected;
  3. The business or commercial purpose for collecting the personal information;
  4. The categories of third parties with whom the business shares personal information; and
  5. The specific pieces of personal information Casio collected about that consumer during the past 12 months.

Q6. How do I submit a request for information?
If you are a California resident, you may submit a request for information by going to this form, or by calling 800-706-2534 and selecting option 4.

Q7. How soon will I hear back in response to my request for information?
Generally, we will respond to your request within 45 days. We may take up to 90 days to respond to your request if we provide you with the reason we need more time to respond.

Q8. Do I have to pay to get my information?
No, there is no cost to you unless your requests are excessive or repetitive, in which case we may charge you a reasonable fee or deny your request.

Q9. Why does Casio require verification of a request for information?
We are required by law to verify your identity before providing your personal information to you so that we do not reveal your personal information to someone other than you (or someone legally authorized to act on your behalf).

Request to Delete
Q10. What is the right to delete?
The right to delete information means that a California resident can ask us to delete the personal information we collected about that person. Subject to certain exceptions (see Question 13 below, if we receive a verified request, then we will delete that consumer's personal information and will direct our service providers to also delete the consumer's personal information.

Q11. How do I submit a request to delete my information?
If you are a California resident, you can submit a request by going to this form, or by calling (800) 706-2534 and selecting option 4.

Q12. How long will it take for Casio to delete my information?
If we receive a verified request to delete your personal information and none of the exceptions apply (see Question 13 below), then we will delete your personal information and direct our service providers to delete your information. Generally, we will respond to your request within 45 days. We may take up to 90 days to respond to your request if we provide you with the reason we need more time to respond.

Q13. What are the exceptions to the right to delete?
The California Consumer Privacy Act does not require us to delete your personal information if your personal information is necessary to do any of the following:

  1. Complete the transaction for which the personal information was collected, provide a good or service requested by you or reasonably anticipated within the context of a our ongoing business relationship with the you, or perform a contract between us and you;
  2. Detect security problems or protect against deceptive, fraudulent or illegal activity;
  3. Identify and repair errors that impair the functionality of Casio's website, systems, or products;
  4. Exercise free speech or other legal rights, or ensure the right of another consumer to exercise his or her free speech rights;
  5. Comply with California's Electronic Communications Privacy Act;
  6. Comply with a legal obligation;
  7. Engage in public or peer-reviewed scientific research in the public interest if you previously provided informed consent; or
  8. Undertake an internal use that is reasonably aligned with the expectations of your relationship with Casio.

Q14. Do I have to pay to delete my information?
No, there is no cost to you.

Q15. Why does Casio require verification of a request to delete?
We are required by law to verify your identity before deleting your personal information to you so that someone other than you (or someone legally authorized to act on your behalf) cannot cause your information to be deleted.

Right to Nondiscrimination
Q16. What is the right to nondiscrimination?
A business must not discriminate against a consumer because the consumer exercises any of his or her rights under the California Consumer Privacy Act, including by:

  1. Denying you goods or services because you exercised your rights;
  2. Charging you a higher price because you exercised your rights;
  3. Providing you a lower level of service or lower quality goods because you exercised your rights.
However, a business is allowed to offer financial incentives for the collection of personal information and a business is also allowed to offer a different price, level, or quality of goods or services if the difference in price, level, or quality is directly related to the value of the consumer's data.

Q17. Does Casio offer any financial incentives associated with the collection or deletion of personal information?
Yes. Casio currently offers the following financial incentives:

  1. an extended warranty to consumers who submit a Casio product registration; and
  2. a free battery and/or entry into a gift card drawing for consumers who complete a survey. Specific details are provided with the offer. Participation in a financial incentive program requires your opt-in consent, which you may revoke at any time.

Right to Opt Out
Q18. What is the right to opt out?
If a business sells consumers' personal information, then you have the right to opt out of the sale of your personal information. Casio does not sell your information.

Q19. How do I opt out?
Casio does not sell your personal information, so you do not need to opt out.