White Mountaineering® collaboration model: Solid style dressed in all black
Introducing a PRO TREK collaboration with White Mountaineering®, a Tokyo fashion brand that designs clothing based on three elements — design, utility, and technology — rather than market trends, under the concept that “the field in which we wear clothes encompasses all of the outdoors.” PRO TREK timepieces pioneer all-new terrain in outdoor gear, making for a natural pairing of two brands that explore the connections between the great outdoors and everyday life. The solid form of the PRJ-B001 is dressed in all black and subtly incorporates the White Mountaineering® triangle pattern, the two brands’ logos, and more. With meticulous attention to detail, the timepiece expresses a worldview of simplicity and style.
LINEUP
Bluetooth® / TOUGH SOLAR
The Japanese fashion brand White Mountaineering® debuted with its 2006 autumn-winter collection. The brand brings to life designer Aizawa Yosuke's concept of creating fashionable clothing with a focus on outdoor activities. Achieving this vision requires a whole new approach to manufacturing that focuses not only on design, but also on utility and technology. Bringing the three conceptual pillars of design, utility, and technology to fashions that do not submit to market trends, White Mountaineering® is a Tokyo brand that is highly appreciated for its incredible attention to materials and detail.
FEATURES
Brand worldview expressed in color & design
This timepiece adopts the all-black color scheme inspired by the White Mountaineering® brand image and incorporates the clothing house’s original triangle pattern across the entire dial. An all-new design was employed to create a watch hand shape suitable to the White Mountaineering® style. These details come together to project a sharp look. Centered across the top of the watch face are the White Mountaineering® and PRO TREK logos.
Fire-retardant cloth band made from bio-based materials
The cloth band is made with bio-based materials produced using castor oil plants. In addition to the expected reduction in environmental impact, these plant-derived raw materials also provide excellent abrasion resistance, chemical resistance, and flexibility at low temperatures. The surface of the band is treated with flame retardant to hold up even when hit by sparks from cooking or campfires, resisting burn marks.
Special features to commemorate a special collaboration
The PRO TREK and White Mountaineering® logos are engraved on the case back. The watch comes in environmentally responsible packaging made with recycled materials to help preserve the environment.
DETAILS
Rotary guard bezel lets you switch things up
Turn the rotating bezel to switch between two distinct styles. The button-covering position prevents accidental button presses while out walking or in town. A 45-degree turn of the bezel ensures easy button access.
Time & place function gives you more ways to enjoy the outdoors
Pressing a button on the watch records the current time and position on a map within the dedicated smartphone app, making it useful as an activity log. Find new ways to appreciate the outdoors by reminiscing about breathtaking scenic spots and taking note of places to revisit.
Attention to materials: Bio-based resin
Key resin components used in the case, case back, and more are made with bio-based resin. Produced using renewable organic resources, this material is expected to help reduce environmental impact.
* Image is included for illustrative purposes only.
Solar-powered timekeeping with Bluetooth® for enhanced accuracy and reliability
Super Illuminator (high-brightness double LED light) for maintaining watch readability in the dark
SPECIFICATIONS
Multiple functions, all at your fingertips
CASIO WATCHES
(Smartphone app)
- Automatic time adjustment (four times a day)
- Easy watch setting
- World time (about 300 cities)
- Time & place: Pressing a button on the watch records the date, time, and position on a map within the app. Useful as an activity log.
- Phone finder
Watch Functions
Watch Functions
• 10 bar water resistance
• Low-temperature resistant (-10°C/14°F)
• Solar-powered
• Smartphone Link
• Hand shift feature
• World time (38 cities)
• 1/100-second stopwatch
• Countdown timer
• 5 daily alarms
• Double LED light (Super Illuminator)
The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. Any use of such marks and logos by Casio Computer Co., Ltd. is under license.