Press release
27.03.2025
G-SHOCK
The look of summer:
The new G-SHOCK Bright Metallics series combines shiny dials with a transparent case and strap
The GA-2100BM collection in three radiant metallic designs
Norderstedt, March 27, 2025 – With the new Bright Metallics series, G-SHOCK conjures up the ultimate summer IT piece: The GA-2100BM shines brightly with its metallic watch faces and transparent case and strap.
The GA-2100BM series is a must-have for anyone who wants to stand out with their style and colors. The remake of the GA-2100, the reinterpretation of the first G-SHOCK from 1983, comes in the iconic octagon shape in transparent resin. The metallic, luminous colors of the dial in delicate rose gold, cool light blue, and shiny silver are complemented by cleverly placed color accents on the sub-dials' indices. The uncluttered analog-digital dial is easy to read, even in low-light conditions, thanks to the 3D indices with a fluorescent coating that glows in the dark.
Indestructibility has always been the brand's DNA, and so the Bright Metallics series also features a carbon-reinforced resin case that protects the watch from shocks and impacts. With G-SHOCK's renowned unbeatable shock resistance and 20 bar water resistance, the GA-2100BM underscores its heritage. Including exceptional comfort: At just 51 grams, the GA-2100BM is an absolute lightweight on the wrist.
The GA-2100BM series is equipped with the following features, among others:
- Shock resistance
- Carbon-reinforced resin case
- World time function
- Stopwatch & 5 alarms
- Super Illuminator
- Neo display
- Waterproof up to 20 bars
- Dimensions: 45.4 x 48.5 x 11.8 mm
- Total weight: approximately 51 g
The new GA-2100BM series will be available from April 4, 2025, for an MSRP of 129 euro at casio.com and selected retailers.
About G-SHOCK
G-SHOCK was born from the idea and desire to create an indestructible watch. CASIO engineers followed the “Triple 10” concept, which required the watch to survive a drop from a height of 10 meters, withstand 10 bar of water pressure and last for 10 years on just a single battery. Since its launch in 1983, G-SHOCK has stuck to this concept and continually perfected the G-SHOCK models through development. The cult brand has made a name for itself worldwide in the areas of fashion, sports and music. As a testament to this success, G-SHOCK celebrated its 40th anniversary in 2023.