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Privacy Policy | CASIO SINGAPORE

Privacy Policy

Personal Data Policy

1.     The purpose of this Privacy Policy (“Policy”) is to inform you of how Casio Singapore Pte Ltd (“Casio Singapore”) may collect, use, disclose or otherwise process Personal Data of persons in accordance with requirements of the Personal Data Protection Act 2012 of Singapore (“PDPA”) and the applicable personal data protection laws and regulations. This Policy applies to Personal Data in our possession or under our control, including Personal Data in the possession of organisations which we have engaged to collect, use, disclose or otherwise process Personal Data for our Purposes.

In particular, it does not apply to the processing of Personal Data in connection with the offering and registration for the CASIO ID, for which the CASIO ID Privacy Notice applies and the responsible for Personal Data collected and processed in connection with the use of CASIO ID is Casio Computer Co., Ltd, a Japanese company whose registered office is at 6-2, Hon-machi 1-chome, Shibuya-ku, Tokyo 151-8543, Japan, and you will be provided with a separate privacy notice  specifically for CASIO ID in such case.

2.     Without prejudice to the foregoing, by accessing and using our websites in any way, you represent and warrant that you have read, understand and consent to the collection, use and disclosure of your Personal Data as set out in paragraph 3 below.

Personal Data

3.     As used in this Notice:

(a) “person(s)” means an individual who (a) has contacted us through any means to find out more about any goods or services we provide, or (b) may enter or has entered into a contract with us for the supply of any products or services by us, or (c) has submitted a job or internship application with us; and

(b) “Personal Data” means data, whether true or not, about an individual who can be identified: (a) from that data; or (b) from that data and other information to which we have or are likely to have access.

(c) “Data Intermediary” means an organisation which processes Personal Data on behalf of another organisation but does not include an employee of that other organisation.

4.     Under the PDPA, Business Contact Information (e.g., name, company address, company telephone number) not provided by person solely for his or her personal purposes, is not considered as Personal Data so long as it is used strictly for business-to-business (B2B) transactions.

5.     Depending on the nature of your interaction with us, some examples of Personal Data which we may collect from you include your name, contact information such as your address, email address or telephone number, nationality, gender, date of birth, marital status, photographs and other audio-visual information, employment information, education background, and information about your usage of and interaction with our websites.

6.     Other terms used in this Policy shall have the meanings given to them in the PDPA (where the context so permits).

How We Collect Personal Data

7.     We may collect Personal Data from our customers, business partners, contractors, employees and other individuals such as job applicants. We would only collect, use and disclose data that (a) has been provided to us voluntarily by you directly or via a third party who has been duly authorised by you to disclose your Personal Data to us (your “authorised representative”) after (i) you (or your authorised representative) have been notified of the purposes for which the data is collected, and (ii) you (or your authorised representative) have provided written consent to the collection and usage of your Personal Data for those purposes, or (b) collection and use of Personal Data without consent is permitted or required by the PDPA or other applicable laws. We shall seek your consent before collecting any additional Personal Data and before using your Personal Data for a purpose which has not been notified to you (except where permitted or authorised by law).

8.     The Personal Data may be furnished to us in forms filled out by you, face to face meetings, email messages, or telephone conversations. We may also keep a record of any contact you have with us. The Personal Data would be collected only for business purposes or for the purpose(s) stated by us when we gather the Personal Data from you.

9.     Generally, Casio Singapore may collect Personal Data in various ways including:

(a) in the course of your purchasing our products or services, or your providing documentation or information to us;

(b) You participate in our promotions, lucky draws, initiatives or any request for additional Personal Data such as customer surveys;

(c) when you use or subscribe to any of our online services or communication platforms (including electronic publications, mailing lists, updates, alerts, announcements);

(d) when you communicate or interact with us via telephone, letters, fax, face-to-face meetings, our websites, email or other modes of contact;

(e) CCTV recordings while you are within our premises;

(f)  when you attend an event or activity organised by us;

(g) when you submit an employment application or provide documents or information such as your resume, from recruitment agencies and employment references;

(h) from public information sources, search services and other third parties; and "cookies" connected with Personal Data.

10.     If you provide us with any Personal Data relating to a third party, by submitting such Personal Data to us, you also represent to us and must ensure that you have notified the third party of the terms of this Policy and obtained his consent.

11.     We may collect, disclose or use your Personal Data without your consent pursuant to an exception under the PDPA or any other written law such as during the following situations:

(a) To respond to an emergency that threatens your life, health and safety or of another individual; and

(b) Necessary in the national interest, for any investigation or proceedings.

12.     You have the right of choice regarding the collection, usage and/or disclosure of your Personal Data. If you choose not to provide us with the Personal Data described in this Policy, we may not be able to perform our obligations as stated in this Policy due to such non-provision of the Personal Data. You have the right to object to the processing of your Personal Data and withdraw your consent in the same manner described in paragraph 21 below.

13.     If you choose not to provide us with your Personal Data for the purposes listed in paragraphs 17 and 19, you may submit a request to do so in writing or via email to us or our personal data protection officer (“Data Protection Officer”) at the contact details provided below or indicate in the Personal Data collection form submitted to us (if any). By choosing not to provide us with your Personal Data, depending on our relationship, we may not be able to provide services to you or process your job application due to such non-provision of the Personal Data. Depending on the complexity of the request and its impact to our relationship with you, we will not collect or, within 30 days of our receipt of your request, cease using and/or disclosing your Personal Data in accordance with your request.

14.     The purposes listed in paragraph 17 may continue to apply even in situations where your relationship with us (for example, pursuant to a contract) has been terminated or altered in any way, for a reasonable period thereafter (including, where applicable, a period to enable us to enforce our rights under any contract with you).

15.     In the case where we receive unsolicited Personal Data via email or any other communication channels, the unsolicited Personal Data will not be retained and will be securely disposed of immediately.

Purposes for which we Collect, Use and Disclose Personal Data

16.     Casio Singapore uses the Personal Data of its customers and others for business purposes, and within the scope of the uses below.

17.     The main business purposes for which Casio Singapore uses Personal Data are as listed below.

(a) Customer Personal Data

Shipping and delivery of products and services
Sending information about products, services, and events
Providing product support and maintenance, and warranty service
Responding to customer inquiries
Providing membership services
Carrying out surveys and monitoring to improve products and services
Customer analytics/data analysis
Executing contracts
Negotiating, meeting, etc., with customers.
Contacting customers in relation to the above

(b) Personal Data of business other companies, organisations, suppliers, business associates or partners

Communications, negotiations, meetings, etc., required for business activities
Managing customer and transaction information
Business shipments and deliveries
Implementing business surveys, etc.
Tenders and quotations
Executing contracts including payment processing
Reports, communications, inquiries, etc., to the competent authorities

(c) Personal Data of prospective and current employees

Implementing and managing recruitment activities Providing recruitment information and the like to applicants for employment and communications, etc., required for recruitment activities

(d) Other Personal Data

Research and development, planning, marketing

18.     If Personal Data is to be acquired and used for purposes other than those described above, said purpose of use, and contact information for inquiries, shall be clearly indicated separately. In such cases the acquired Personal Data shall be used solely within the scope of the indicated purposes of use.

Who we share your information with

19.     Your Personal Data may be used, disclosed, maintained, accessed, processed and/or transferred to the following persons, whether sited in Singapore or outside of Singapore, for one or more of the purposes set out above:

(a) our headquarters, subsidiaries and group companies;

(b) our employees, consultants and temporary workers;

(c) third party service providers which require the processing of your data, for example, third party service providers which have been engaged by us to:

(i)   to provide and maintain any IT equipment used to store and access your Personal Data;

(ii)  to host and maintain our websites; or

(iii)otherwise in connection with the provision of certain services provided to you on or via our websites;

(d) our auditors and legal advisors;

(e) governmental and other regulatory authorities or the courts in any jurisdiction.

20.     Your Personal Data may also be disclosed if we are under a duty to disclose or share your Personal Data in order to comply with any legal obligation, or in order to enforce or apply our Website Terms of Use; or to protect the rights, property, or safety of any person (including for example for the purposes of fraud detection and prevention); or to comply with any order of a competent court which has jurisdiction.

Withdrawal of Consent

21.     The consent that you provide for the collection, use and disclosure of your Personal Data will remain valid until such time it is withdrawn by you in writing. You may withdraw your consent and request us to stop using and/or disclosing your Personal Data for any or all of the purposes listed above by submitting your request in writing or via email to us or our Data Protection Officer at the contact details provided in paragraph 40 below.

22.     Upon receipt of your written request to withdraw your consent, we may require reasonable time (depending on the complexity of the request and its impact on our relationship with you) for your request to be processed and for us to notify you of the consequences of us acceding to the same, including any legal consequences which may affect your rights and liabilities to us. In general, we shall seek to process your request within ten (10) business days of receiving. Should we require more time to give effect to a withdrawal notice, we will inform you of the time frame by which the withdrawal of consent will take effect.

23.     Whilst we respect your decision to withdraw your consent, please note that depending on the nature and scope of your request, we may not be in a position to continue providing our goods or services to you and we shall, in such circumstances, notify you before completing the processing of your request. Should you decide to cancel your withdrawal of consent, please inform us in writing in the manner described in Paragraph 21 above.

24.     Please note that withdrawing consent does not affect our right to continue to collect, use and disclose Personal Data where such collection, use and disclose without consent is permitted or required under the PDPA and the applicable laws.

Access and Correction of your Personal Data

25.     If you wish to make (a) an access request for access to a copy of the Personal Data which we hold about you or information about the ways in which we use or disclose your Personal Data, or (b) a correction request to correct or update any of your Personal Data which we hold about you, you may submit your request in writing or via email to us or our Data Protection Officer at the contact details provided in paragraph 40 below.

26.     We will respond to your request as soon as reasonably possible. Should we not be able to respond to your request within thirty (30) days after receiving your request in writing (including both electronic and non-electronic methods), we will inform you in writing within thirty (30) days of the time by which we will be able to respond to your request. If we are unable to provide you with any Personal Data or to make a correction requested by you, we shall generally inform you of the reasons why we are unable to do so (except where we are not required to do so under the PDPA).

27.     If your request relates to Personal Data which we are processing on behalf of another organisation, we will instead forward your request to the relevant organisation for their necessary action.

28.     Please note that a reasonable fee may be charged for an access request. If so, we will inform you of the fee before processing your request.

Protection of Personal Data

29.     To safeguard your Personal Data from unauthorised access, collection, use, disclosure, copying, modification, disposal or similar risks, we have introduced appropriate administrative, physical and technical measures such as up-to-date antivirus protection, encryption and the use of privacy filters to secure all storage and transmission of Personal Data by us, and disclosing Personal Data both internally and to authorised third parties and agents only on a need-to-know basis.

30.     If there is a need to disclose your Personal Data to third parties in line with the purposes mentioned in paragraph 19, we will ensure that they provide sufficient guarantees to us to have implemented the necessary security measures to protect your Personal Data.

31.     However, no method of transmission over the Internet or method of electronic storage is completely secure. While security cannot be guaranteed, we strive to protect the security of your Personal Data and are constantly reviewing and enhancing our information security measures. In the event of a personal data breach that is determined to be required the notification to affected individuals under the PDPA and the applicable laws, we will endeavour to notify the affected individuals as soon as practicable as described in paragraph 37 below.

Accuracy of Personal Data

32.    We will make a reasonable effort to ensure the accuracy and completeness of your Personal Data collected by or on behalf of us that is likely to be used to make a decision that will affect to you.  If you wish to update, correct and complete the inaccurate or incomplete your Personal Data that we have, you may contact us and/or our Data Protection Officer, who can be contacted at the following contact details provided in paragraph 40, and we will be happy to help you as best as we can. Please note that, in certain circumstances, we may request you a verbal or written declaration that the personal data you provided is current, accurate, complete and up to date.

Retention of Personal Data

33.     We may retain your Personal Data as long as it is necessary to fulfil the Purpose(s) for which it was collected remains valid, or as required or permitted by applicable laws.

34.     We delete, dispose of or destroy the documents containing your Personal Data from the systems and/or records and/or take steps to properly anonymize the Personal Data so that you can no longer be identified from the Personal Data in accordance with our retention policy, when the retention limit is reached and it is reasonable to assume, that the permitted purpose is no longer being served by their retention. However, we need to keep your Personal Data to comply with legal or regulatory obligations to which we are subject.

Cross-border Transfers of Personal Data

35.     Unless for business-related needs, we generally do not transfer your Personal Data to other jurisdictions. However, if we transfer the Personal Data, we will obtain your consent for the transfer to be made and we will take steps to ensure that your Personal Data continues to receive a standard of protection that is at least comparable to that provided under the PDPA, including entering into an agreement with the receiving party to accord similar levels of data protection as those in Singapore.

Data Breach Notification

36.     In the event a breach of security leading to accidental or unlawful destruction, loss, alteration, unauthorized disclosure of, or access to, Personal Data, we shall promptly assess the impact and if appropriate, report this breach to the Personal Data Protection Commission (PDPC) in accordance with the PDPA. We will notify you when the data breach is likely to result in significant harm to you after our notification to PDPC. We may also notify other relevant regulatory agencies, where required. If we are a Data Intermediary processing the Personal Data for or on behalf of the other organisation, we shall inform the organisation immediately of any data breach so the organisation  can promptly assess the impact and comply with their legal obligation in connection with such data breach.


Some services offered by Casio Singapore websites use "cookies". A "cookie" is used to provide services to the customer and identifies the computer being used by the customer; however it cannot be used to identify the actual customer unless the customer inputs Personal Data on the websites. Information about a specific customer obtained through a "cookie" is used for the purpose of making Casio Singapore websites more convenient for users. Information about a specific customer obtained through a "cookie” may also be used for the same business purposes as outlined in paragraph 17. Customers may disable "cookies" in browsers; however this may restrict the use of network services provided by Casio Singapore. For more information, please refer to our cookie policy.

Third Party Sites

38.     Our website may contain links to other sites and resources that are operated or provided by third parties with different privacy practices. We have no control over and do not take any responsibility for these third party websites and their personal data handling practices, and you are encouraged to review the personal data policies of websites you choose to visit which are linked from our websites.

Data Protection Officer

39.     You may contact our Data Protection Officer if you have any enquiry, feedback or complaint regarding our personal data protection policies and procedures, if you wish to make any request, or if you believe that information we hold about you is incorrect or out-dated.

40.     You may contact our Data Protection Officer at:

Telephone: +65 6808 1687
Address: 238B Thomson Road #18-01/08 Novena Square Tower B Singapore 307685


41.    This Policy may be amended without notice due to the enactment or revision of laws and regulations, etc., or in order to improve the contents. The updated Policy shall be applied from the date of enactment or amendment stated on our websites.

Governing Law

42.    This Policy is governed by the laws of Singapore.

Dispute Resolution

43.     Where any disputes arise in relation to this Policy, such matters shall be resolved upon consultation in good faith between you and Casio Singapore. In the event that said matters cannot be resolved through consultation, any dispute arising out of or in connection with this Policy, including any question regarding its existence, validity or termination, shall be referred to and finally resolved by arbitration administered by the Singapore International Arbitration Centre (“SIAC”) in accordance with the Arbitration Rules of the Singapore International Arbitration Centre ("SIAC Rules") for the time being in force, which rules are deemed to be incorporated by reference in this clause.


Effective: 14th October 2021

Last Updated: 1st November 2022 

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